PLAYSKOOL Brands

From beloved classics to brand-new creations, we create toys for cuddling and loving, creating and crawling, leaping and learning. Click on a brand to learn more:

Sesame Street

SESAME STREET

Your child will love imagining adventures with the Sesame Street characters!

Poppin' Park

POPPIN' PARK

Where surprises can lead to discovery and learning.

Playskool Heroes

PLAYSKOOL HEROES

Become the hero in your own adventure!

MR. POTATO HEAD

These endearing spuds have captured the hearts and imaginations of kids for generations!

EXPLORE ‘N GROW

With 2 ways to play, these toys unlock new learning opportunities at different stages.

formfitter

PLAY FAVORITES

All kinds of fun for all kinds of kids.

TUMMY TIME

Surround your infant in a beautiful world of sensory experiences.

WEEBLES

In the wobbly world of WEEBLES, little imaginations get moving too!

ALPHIE

Learning and play go hand in hand. With ALPHIE there's lots to say, lots to play and lots to learn!

Adventure_Heroes

ADVENTURE HEROES

Become the hero in your own adventure!

inthenightgarden

IN THE NIGHT GARDEN

Get ready for some colourful adventures in the magical world of In The Night Garden!

wheelpalsj

WHEEL PALS

These happy-faced friends are sure to bring hours of giggles and free-wheeling fun to your little one!

Discover all of the great toys from PLAYSKOOL now!