Name of Third Party Partner

Website URL(s)

What info may be shared with or collected by this Partner

Partner's purpose

Link to Partner's privacy policy

Atlas (by Facebook)

http://jobs.hasbro.com/

Device identifier and type; Operating system; IP address; Location; Browser type and language; URLs visited and date and time visited; Ads viewed; date and time ads viewed and ad interactions; Purchases of advertised products or services; Demographic, purchase, and interest information from third parties

Ad network

http://atlassolutions.com/privacy-policy/

Bazaarvoice

Within hasbrotoyshop.com (MLP pages)

Full name; Email and mailing address; Phone number; IP address; Websites and dates and times visited; Browser type and version; Demographic information such as date of birth and country

Analytics

http://www.bazaarvoice.com/privacy-policy/#network

Brightcove Inc.

http://www.hasbro.com/en-us/brands/furby/; http://www.hasbro.com/playdoh/dohvinci/en_US/; http://www.hasbro.com/corporate/en_US/ (and sub-sites); http://www.hasbro.com/mylittlepony/en_us; http://transformers.hasbro.com/; http://littlestpetshop.hasbro.com/en-us/collect-and-get; http://www.hasbro.com/AngryBirds/en_US/; http://www.hasbro.com/equestria-girls/en_US/; http://www.hasbro.com/heromashers/en_US; http://www.hasbro.com/kre-o/en_US/; http://www.hasbro.com/rebelle/en_US/; http://www.hasbro.com/starwars/en_US/;
http://www.hasbro.com/en-us/brands/blazingteam

IP address; MAC address; Operating system; Browser type and version; Geographic location; Sender and recipient email address (for sharing content); Demographic and publicly available information

Widget, Video player

http://www.brightcove.com/en/privacy

Coremetrics (by IBM)

Within hasbrotoyshop.com (MLP pages)

IP address; Browser type and language; Demographic information (city and state)

Analytics

http://www.ibm.com/privacy/details/us/en/

Crazy Egg

http://jobs.hasbro.com/

Navigational behavior on web page; Browser type; Operating system; IP address; Mobile device information (e.g. device ID); Geographic location; Time of visit; Referring site, application, or service

Analytics

http://www.crazyegg.com/privacy

Facebook Button

http://newsroom.hasbro.com/mediakit/;

Within hasbrotoyshop.com

Click event when a user navigates away from Hasbro’s page

Social media

https://www.facebook.com/about/privacy/

Google Analytics

http://www.hasbrotoyshop.com/parts-refills;

http://toyboxtools.hasbro.com/en-us; http://www.hasbrorewards.com; http://www.hasbrotoyshop.com/; http://jobs.hasbro.com/content/community/;  http://jobs.hasbro.com/; http://newsroom.hasbro.com/mediakit/

Device ID; Device type; Device activity (e.g. hardware settings); IP address; Browser type and language; General location; Operating system; Phone number; Online browsing history

Analytics

http://www.google.com/intl/en/policies/privacy/

LivePerson

Within hasbrotoyshop.com (MLP pages)

Name; Email address; Phone number; Voice communications; IP address; Browser type; Geographic location; Page browsing information (e.g. page views and time spent on each page); Operating system; Mobile hardware information

Widgets, Website chat

http://www.liveperson.com/policies/privacy

MyFonts Counter

http://littlestpetshop.hasbro.com/en-us/collect-and-get/; http://littlestpetshop.hasbro.com/

Number of clicks on website

Beacon, Font System

http://www.myfonts.com/info/legal/#Privacy

Omniture (Adobe Analytics)

http://www.hasbro.com/en_US/ (and sub-sites); http://www.hasbrotoyshop.com/parts-refills; http://www.hasbro.com/furby/en_US/; http://www.hasbro.com/playdoh/dohvinci/en_US/; http://www.hasbro.com/corporate/en_US/ (and sub-sites); http://www.hasbrotoyshop.com/; http://investor.hasbro.com/index.cfm; http://csr.hasbro.com/; http://www.hasbro.com/mylittlepony/en_us; http://www.hasbro.com/nerf/en_US/discover/faq.cfm; http://www.hasbro.com/furby/en_US/discover/buzz.cfm; http://newsroom.hasbro.com/mediakit/; http://littlestpetshop.hasbro.com/en-us/collect-and-get; http://www.hasbro.com/AngryBirds/en_US/; http://www.hasbro.com/equestria-girls/en_US/; http://www.hasbro.com/en-us/games; http://www.hasbro.com/heromashers/en_US; http://www.hasbro.com/marvel/en_US/; http://www.hasbro.com/nerf/en_US/; http://www.hasbro.com/rebelle/en_US/; http://www.hasbro.com/starwars/en_US/;

http://transformers.hasbro.com/; http://www.hasbro.com/twister/en_US/;
http://www.hasbro.com/en-us/brands/blazingteam

IP address; General location (City, state, and country); Browser type; Device type; Referring web page

Beacon, Analytics

http://www.adobe.com/privacy/policy.html

Pinterest

Within hasbrotoyshop.com

Click event when a user navigates away from Hasbro’s page

Widget, Social sharing

https://about.pinterest.com/en/privacy-policy

Pricespider

Store locators on product pages (e.g. http://mylittlepony.hasbro.com/en-us/product/my-little-pony-equestria-girls-rainbow-dash-sporty-style-motocross-doll:49D36D8B-5056-9047-F551-E9A55560F760#wtb_container)

IP address; Internet service provider; City, state, and country

Widget, Search service

http://www.pricespider.com/Privacy

ScoreCard Research Beacon (by Full Circle Studies)

http://newsroom.hasbro.com/mediakit/

Mobile device ID; Web page visited and date and time visited

Beacon, Analytics

https://www.scorecardresearch.com/privacy.aspx

Twitter Button

Within hasbrotoyshop.com

Click event when a user navigates away from Hasbro’s page

Widget, Social sharing

https://twitter.com/privacy

Typekit by Adobe

http://www.hasbro.com/en_US/; http://toyboxtools.hasbro.com/en-us; http://pages.email.hasbro.com/signup/; http://csr.hasbro.com/; http://littlestpetshop.hasbro.com/; http://littlestpetshop.hasbro.com/en-us/collect-and-get; http://www.hasbro.com/equestria-girls/en_US/; http://www.hasbro.com/en-us/games; http://www.hasbro.com/heromashers/en_US;

http://www.hasbro.com/kre-o/en_US/; http://www.hasbro.com/marvel/en_US/; http://www.hasbro.com/rebelle/en_US/; http://www.hasbro.com/starwars/en_US/; http://www.hasbro.com/twister/en_US/;
http://www.hasbro.com/en-us/brands/blazingteam

Non-personal information; Technical information regarding website settings for fonts to be served

Widget, Font System

http://www.adobe.com/privacy/typekit.html