Littlest Pet Shop
Contact:Marni Bahniuk/Kaylie Nelson
Litzky Public Relations
201.222.9118
mbahniuk@litzkypr.com
knelson@litzkypr.com
LITTLEST PET SHOP
The LITTLEST PET SHOP property is a line of collectible pets aimed at tween girls, age 7-9, and their zeal for nurturing and collecting and with more than 325 million pets sold globally, is currently the #1 mini doll brand. Girls simply can’t get enough of these quirky, edgy and cute pals and the accompanying LITTLEST PET SHOP playsets and accessories that make the experience complete. As one of the hottest licensed lifestyle properties among young girls, LITTLEST PET SHOP has a global licensing program that includes more than 175 licensees ready to bring trendy, stylish products to market across all major categories from apparel and accessories to consumer electronics, video games domestics and publishing.
New for 2010:
LITTLEST PET SHOP PAW POWERED CRUISER Playset
(Ages 4 years & up/Approx. Retail Price: $19.99/Available: Spring 10)
Girls can join their favorite pets in the LITTLEST PET SHOP collection on a fun-filled road trip with the LITTLEST PET SHOP PAW POWERED CRUISER playset. The first-ever vehicle in the LITTLEST PET SHOP line features seating for six pets including a working swing and "real" spinning hamster wheel. Pets can even enjoy the 360-degree view from the top of the vehicle as they ride in the adorable rotating basket. The LITTLEST PET SHOP PAW POWERED CRUISER includes an exclusive hamster pet. No batteries are required. Available at most major toy retailers nationwide and on HasbroToyShop.com.
LITTLEST PET SHOP RESCUE TAILS CENTER Playset
(Ages 4 years & up/Approx. Retail Price: $39.99/Available: Fall 10)
The LITTLEST PET SHOP pets will receive top-notch care at the LITTLEST PET SHOP RESCUE TAILS CENTER playset. Girls will be delighted by this two-level playset that contains everything pet lovers will need to care for their animals. Pets can arrive at the RESCUE TAILS CENTER in the first-ever LITTLEST PET SHOP ambulance with a real flashing light. This rescue vehicle also features a light-up “x-ray” machine. When the LITTLEST PET SHOP pets arrive at the RESCUE TAILS CENTER, they can receive a check-up, recuperate in the spinning recovery beds, have their vision checked with the eye chart or relax in the real rocking basket. The pets will be happy, healthy and ready to be adopted! The RESCUE TAILS CENTER playset comes complete with an exclusive dalmatian pet and three bunny figures, in addition to loads of accessories. Available at most major toy retailers nationwide and on HasbroToyShop.com.
LITTLEST PET SHOP ON THE GO MINI PET CARRIERS
(Ages 4 years & up/Approx. Retail Price: $9.99/Available: Spring 10)
Jet setting girls will love the portability of the LITTLEST PET SHOP ON THE GO MINI PET CARRIERS assortment. Each fun-filled carrier in the ON THE GO MINI PET CARRIERS assortment features an exciting playset for pets to hang out including an ice cream shop and pet spa. Pet lovers can choose from six carriers, which each include an exclusive LITTLEST PET SHOP figure and adorable accessories. Each sold separately. Available at most major toy retailers nationwide and on HasbroToyShop.com.
LITTLEST PET SHOP ON THE GO ACCESSORY PURSES
(Ages 4 years & up/Approx. Retail Price: $6.99/Available: Spring 10)
Girls can take their LITTLEST PET SHOP pet wherever, whenever with the LITTLEST PET SHOP ON THE GO ACCESSORY PURSES collection. Each colorful vinyl purse in the ON THE GO ACCESSORY PURSES line features a stylish pattern and a translucent window so pets can get a peek of the outside world as they travel. Girls can choose from six chic bags which each include an exclusive LITTLEST PET SHOP figure. Each Sold separately. Available at most major toy retailers nationwide and on HasbroToyShop.com.
LITTLEST PET SHOP PETRIPLETS Assortment
(Ages 4 years & up/Approx. Retail Price: $12.99/Available: Spring 10)
The LITTLEST PET SHOP brand is delighted to welcome triplets into the family with the introduction of the LITTLEST PET SHOP PETRIPLETS assortment. Girls will experience three times the fun with this adorable set of LITTLEST PET SHOP siblings. Choose between eight sweet sets of pets including bunnies and bears. Each set of LITTLEST PET SHOP PETRIPLETS includes three unique triplet pets, each housed in their own environment, and lots of accessories. Each sold separately. Available at most major toy retailers nationwide and on HasbroToyShop.com.
BLYTHE LOVES LITTLEST PET SHOP DOLL & PET Assortment
(Ages 4 years & up/Approx. Retail Price: $12.99/Available: Fall 10)
Who’s that LPS girl? This fall, the LITTLEST PET SHOP pets will have the most stylish, jet setting pet sitter in town with the introduction of the BLYTHE LOVES LITTLEST PET SHOP DOLL & PET assortment. In addition to trendy clothing and accessories, the BLYTHE LOVES LITTLEST PET SHOP doll has beautifully rooted hair and jointed arms, legs and head for realistic play. Each BLYTHE LOVES LITTLEST PET SHOP DOLL & PET set features one pet and one doll, both dressed for a day full of fun in fabulous matching outfits. Girls can choose from six different sets including FABULOUSLY VINTAGE, PLAYFULLY PLAID and COLD WEATHER CUTE. This collection marks the first time a doll is being introduced into the LITTLEST PET SHOP brand. Every set in the collection comes complete with a doll comb and stand and additional accessories for both BLYTHE and her pet. Each sold separately. Available at most major toy retailers nationwide and on HasbroToyShop.com.
Continuing into 2010 with new pets:
LITTLEST PET SHOP COLLECTIBLE PETS Assortment
(Ages 4 years & up/Approx. Retail Price: $5.49/Available: Spring 10)
How big is your LITTLEST PET SHOP pet collection? Girls will be able to add to their LITTLEST PET SHOP family with the LITTLEST PET SHOP COLLECTIBLE PETS assortment. Adorable new pets include an ant, octopus, seagull, and goat. Kids should keep an eye out as the LITTLEST PET SHOP COLLECTIBLE PETS assortment will release exclusive, special edition pets throughout the year. In the fall additional pets within the LITTLEST PET SHOP COLLECTIBLE PETS assortment will be released including a koala, bee, and otter among others. Most pets sold separately. Available at most major toy retailers nationwide and on HasbroToyShop.com.
LITTLEST PET SHOP MY COLLECTOR DIARY
(Ages 4 years & up/Approx. Retail Price: $3.99/Available: Spring 10)
This colorful diary features 18 pages of fun content, cool quizzes and a special sticker page to collect stickers. Each MY COLLECTOR DIARY comes with an adorable LITTLEST PET SHOP pet and a LITTLEST PET SHOP promotional sticker. Girls can collect seven additional LITTLEST PET SHOP promotional stickers from specially marked LITTLEST PET SHOP toy packages to complete their LITTLEST PET SHOP MY COLLECTOR DIARY sticker page; once complete, girls can mail in the sticker page to receive a special edition platypus pet. In the fall, new diaries will be available and girls will have the opportunity to complete another sticker page for the chance to receive a very special LITTLEST PET SHOP pet! Diary and specially marked packages each sold separately. Available at most major toy retailers nationwide and on HasbroToyShop.com.
LITTLEST PET SHOP POSTCARD PETS Assortment
(Ages 4 years & up/Approx. Retail Price: $6.99/Available: Spring 10)
Join the LITTLEST PET SHOP pets as they journey across the globe in the LITTLEST PET SHOP POSTCARD PETS assortment. Fans will love to collect each jet-setting pet in the collection that "travels" to exciting locations such as the beach or the jungle. Each pet comes with a mail-able postcard featuring it in these real environments. Girls have fifteen POSTCARD PETS to choose from including a flamingo and beaver. In the fall, the POSTCARD PETS will have a special guest star. Can you guess - “Who’s that LPS Girl?” Each sold separately. Available at most major toy retailers nationwide and on HasbroToyShop.com.
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