Gloworld
Contact:Josslynne Welch/Catherine Hughes
Litzky Public Relations
(201) 222-9118
jwelch@litzkypr.com
chughes@litzkypr.com
GLOWORLD 2010 PRODUCT DESCRIPTIONS
PLAYSKOOL introduces the enchanting new GLOWORLD line, an endearing range of products for newborns based on the loveable GLOWORM character. This charming array of baby items is sure to capture the hearts of new moms everywhere.
GLOWORLD MUSIC & LIGHTS PLAY MAT
(Ages birth & up/Approx. Retail Price: $59.99/Available: Spring 10)
Surround baby in a beautiful world of sensory experiences with this charming play mat featuring loveable GLOFRIENDS characters. Bright colors, contrasting patterns, and stimulating textures offer lots for baby to explore. From a rattle and a teether to a picture frame and a mirror, seven engaging toys can be repositioned for over head discoveries, tummy time, or sit-up play. To add to the fun, this active play mat from PLAYSKOOL includes a glowing sun that provides up to twenty minutes of cheerful songs or comforting nature sounds with adjustable volume. As an extra benefit for parents, the play mat easily folds up to store away or take on the go. Requires two "AA" batteries, not included. Available exclusively at Babies R Us and BabiesRUs.com.
GLOWORLD 2-IN-1 FIREFLY MOBILE
(Ages birth & up/Approx. Retail Price: $44.99/Available: Fall 10)
This darling mobile from PLAYSKOOL is a welcome addition to any nursery. Three soft and sweet GLOFRIENDS pals twirl round and round as a mirror and reflective stars spin overhead. Close to baby’s line of sight, the soother at the base offers soothing music to help lull baby to sleep and a mesmerizing light up firefly pattern that encourages eye tracking in developing babies. When baby outgrows the mobile, simply remove the hanging arm and baby can continue to enjoy the relaxing firefly lights and music from the soother. Parents can select twenty minutes of calming lullabies, nature sounds or classical music with or without the light effects, and the volume is adjustable. Requires four "D" batteries, not included. Available exclusively at Babies R Us and BabiesRUs.com.
GLOWORLD TUMMY TIME GYM
(Ages birth & up/Approx. Retail Price: $29.99/Available: Spring 10)
When playing with the GLOWORLD TUMMY TIME GYM toy, babies will love to look in the mirror, bat at the smiling GLOFRIEND characters, and tug at the vibrating sun, activating entertaining music and lights. This brightly colored toy from PLAYSKOOL easily converts from gym mode to tummy time play, keeping babies active and amused while on their bellies. Requires three "AA" batteries, not included. Available exclusively at Babies R Us and BabiesRUs.com.
GLOWORLD SENSORY GLOWORM
(Ages birth & up/Approx. Retail Price: $19.99/Available: Spring 10)
This deluxe version of the familiar light-up friend from PLAYSKOOL offers a variety of fabrics and activities to encourage sensory development. In soothing mode, a gentle squeeze illuminates the friendly GLOWORM face and activates calming lullaby melodies to help baby transition into sleep. Switch to active mode for playful songs which entertain while baby engages in put-and-take play with a friendly snail tethered teether, clacks the colorful rings, and crinkles the tactile flower. Parents can also choose glow only mode for this machine washable friend. Requires three "AA" batteries, included. Available exclusively at Babies R Us and BabiesRUs.com.
GLOWORLD SOFT CLUTCH BALL
(Ages 6 months & up/Approx. Retail Price: $14.99/Available: Spring 10)
Babies will love to grip the soft, textured handles on this classic toy from PLAYSKOOL, creating sound and movement as they play. When baby rocks the colorful ball, beads rattle and cheery GLOFRIENDS pals flutter and shine, as the stimulating textures and bright colors keep baby happily engaged. Available exclusively at Babies R Us and BabiesRUs.com.
GLOWORLD EASY GRASP BUTTERFLY
(Ages birth & up/Approx. Retail Price: $12.99/Available: Spring 10)
The adorable GLOWORLD EASY GRASP BUTTERFLY toy from PLAYSKOOL features fun activities such as a chime rattle, clacking rings, crinkle feet and various fabrics to enhance the tactile experience. This soft pal includes a take along link entertaining baby in the stroller, car, crib and at home. Available exclusively at Babies R Us and BabiesRUs.com.
GLOWORLD ON-THE-GO MIRROR
(Ages birth & up/Approx. Retail Price: $12.99/Available: Spring 10)
Smiling GLOFRIENDS characters surround this convenient ON-THE-GO MIRROR from PLAYSKOOL. A dangling soft crinkle star, leaf teether, and clacking rings add to the fun of this portable toy. GLOWORLD ON-THE-GO MIRROR is machine washable. Available exclusively at Babies R Us and BabiesRUs.com.
GLOWORLD PEEK-A-BOO SOFT STORYBOOK
(Ages birth & up/Approx. Retail Price: $9.99/Available: Spring 10)
This beautiful book from PLAYSKOOL displays all the happy GLOFRIENDS family on its colorful, engaging pages. The tactile picture book includes a squeaky ladybug, crinkle butterfly, ribbed leaves and an embedded mirror, and the front cover features a peek-a-boo GLOWORM character to encourage put-and-take play. This soft storybook has a chewable binder and is machine washable. Available at HasbroToyShop.com.
GLOWORLD TAKE ALONG GLOFRIENDS
(Ages birth & up/Approx. Retail Price: $9.99each/Available: Spring 10)
Never leave home without one of these lively GLOFRIENDS pals from PLAYSKOOL! Each figure is unique; the GLOWORM character features glowing cheeks, the cute cricket has crinkle wings along with a reflective rattle, and the beautiful butterfly flutters upward with a gentle tug. Each of these three soft toys has a clip to attach to a car seat, stroller or shopping cart. Each sold separately. Available exclusively at Babies R Us and BabiesRUs.com.
GLOWORLD PUPPET PLAY BLANKIE
(Ages birth & up/Approx. Retail Price: $9.99/Available: Spring 10)
A sweet GLOWORM puppet is waiting to play at the center of this soft, satin trimmed blanket from PLAYSKOOL. This machine washable blankie features four fabric panels of different textures and fun activities in every corner: a crinkle sun, a satin moon, a removable rattle, and a clip-on link for easy attachment. This cute blanket is also machine washable. Available at HasbroToyShop.com.
GLOWORLD LIL' JINGLING BUG
(Ages birth & up/Approx. Retail Price: $7.99/Available: Spring 10)
Full of fun activities, this jingly toy from Playskool is the perfect on the go rattle! The soft, multisensory fabric, clacking rings and teethable surfaces are sure to delight baby. Available exclusively at Babies R Us and BabiesRUs.com.
GLOWORLD SOFT CLUTCH RATTLE
(Ages birth & up/Approx. Retail Price: $7.99/Available: Spring 10)
Easy to grasp and fun to cuddle with, baby's first rattle features the endearing GLOWORM character. Infants will love to explore the various textures on this soft and colorful toy and hear the rewarding jingle as they shake their new favorite plaything. From PLAYSKOOL; available exclusively at Babies R Us and BabiesRUs.com.
GLOWORLD CLIP 'N GO RATTLE
(Ages birth & up/Approx. Retail Price: $7.99/Available: Spring 10)
This engaging toy from PLAYSKOOL features a reflective bead rattle, soft plastic teethable surfaces, a smiling GLOWORM friend and a take along clip. The dangling rattle can easily be hung from a play gym or stroller. Available exclusively at Babies R Us and BabiesRUs.com.
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